{"id":1570,"date":"2017-07-20T09:40:27","date_gmt":"2017-07-20T15:40:27","guid":{"rendered":"https:\/\/www.sunbeltnetwork.com\/milwaukee-wi\/?p=1570"},"modified":"2023-07-28T14:43:29","modified_gmt":"2023-07-28T14:43:29","slug":"mabroker-scorecard","status":"publish","type":"post","link":"https:\/\/www.sunbeltnetwork.com\/milwaukee-wi\/mabroker-scorecard\/","title":{"rendered":"The Complete Guide to Selling a Business -How to Choose an M&amp;A Advisor\/Broker"},"content":{"rendered":"<p><strong>Selling a business<\/strong><\/p>\n<p><em>Selling a business is a long and complex process. You may be ready to sell this year or just curious into what it will take to sell \u2013 this series will help. The business sale process can be broken down into core stages \u2013 from who you need to hire, to what questions you should be prepared to answer, to how to hand off your company once you\u2019ve signed on the dotted line.<\/em><\/p>\n<p><em>In this post, you will learn how to build an effective team to support the sale, because when it\u2019s time to sell your business, don\u2019t go it alone.<\/em><\/p>\n<ol start=\"2\">\n<li><strong> How to Choose an M&amp;A Advisor<\/strong><\/li>\n<\/ol>\n<p>There is no perfect formula for choosing an M&amp;A Advisor. You know you need an intermediary, but have not guide for navigating the process. The following scorecard can serve as a guide to help you make sense of cultural fit and indicators for future success before signing an agreement with an M&amp;A advisor or broker.<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: left;\"><strong>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 THE M&amp;A ADVISOR\/BROKER SCORECARD<\/strong><\/p>\n<table>\n<tbody>\n<tr>\n<td width=\"160\">\n<p style=\"text-align: center;\"><strong>Advisory People<\/strong><\/p>\n<\/td>\n<td style=\"text-align: center;\" width=\"160\"><strong>Attendee Profile<\/strong><\/td>\n<td style=\"text-align: center;\" width=\"160\"><strong>Post-Meeting<\/strong><\/td>\n<td style=\"text-align: center;\" width=\"160\"><strong>Other Considerations<\/strong><\/td>\n<\/tr>\n<tr>\n<td width=\"160\">\n<p style=\"text-align: center;\">Industry Expertise<\/p>\n<p style=\"text-align: center;\">1 2 3 4 5<\/p>\n<\/td>\n<td style=\"text-align: center;\" width=\"160\">Level of Seniority<\/p>\n<p>&nbsp;<\/p>\n<p>1 2 3 4 5<\/td>\n<td style=\"text-align: center;\" width=\"160\">Storytelling\/Specificity<\/p>\n<p>&nbsp;<\/p>\n<p>1 2 3 4 5<\/td>\n<td width=\"160\">\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Tone<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\">1 2 3 4 5<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"160\">\n<p style=\"text-align: center;\">Advisory Style<\/p>\n<p style=\"text-align: center;\">1 2 3 4 5<\/p>\n<\/td>\n<td style=\"text-align: center;\" width=\"160\">Personal Experience<\/p>\n<p>&nbsp;<\/p>\n<p>1 2 3 4 5<\/td>\n<td style=\"text-align: center;\" width=\"160\">Individualization<\/p>\n<p>&nbsp;<\/p>\n<p>1 2 3 4 5<\/td>\n<td width=\"160\">\n<p style=\"text-align: center;\">Question Quality<\/p>\n<p style=\"text-align: center;\">1 2 3 4 5<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"160\">\n<p style=\"text-align: center;\">Size\/Turnover<\/p>\n<p style=\"text-align: center;\">1 2 3 4 5<\/p>\n<\/td>\n<td style=\"text-align: center;\" width=\"160\">Number of Attendees<\/p>\n<p>&nbsp;<\/p>\n<p>1 2 3 4 5<\/td>\n<td style=\"text-align: center;\" width=\"160\">Communication o f Value Add-On<\/p>\n<p>1 2 3 4 5<\/td>\n<td width=\"160\">\n<p style=\"text-align: center;\">Response Quality<\/p>\n<p style=\"text-align: center;\">1 2 3 4 5<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"160\">\n<p style=\"text-align: center;\">Current and Historic Transactions<\/p>\n<p style=\"text-align: center;\">1 2 3 4 5<\/p>\n<\/td>\n<td style=\"text-align: center;\" width=\"160\">Competition\/Market Leader?<\/p>\n<p>1 2 3 4 5<\/td>\n<td style=\"text-align: center;\" width=\"160\">Timeliness of Communications<\/p>\n<p>1 2 3 4 5<\/td>\n<td width=\"160\">\n<p style=\"text-align: center;\">Meeting Duration<\/p>\n<p style=\"text-align: center;\">1 2 3 4 5<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td style=\"text-align: center;\" width=\"160\">&nbsp;<\/p>\n<p><strong>TOTAL<\/strong><\/p>\n<p><strong>\u00a0<\/strong><\/td>\n<td style=\"text-align: center;\" width=\"160\"><strong>TOTAL<\/strong><\/td>\n<td style=\"text-align: center;\" width=\"160\"><strong>TOTAL<\/strong><\/td>\n<td width=\"160\">\n<p style=\"text-align: center;\"><strong>TOTAL<\/strong><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>Here are some questions to consider as you score each investment bank in the categories on the scorecard.<\/p>\n<p><strong>\u00a0ADVISORY PROFILE<\/strong><\/p>\n<p><strong>\u00a0Industry Expertise<\/strong><\/p>\n<ul>\n<li>How well does this group understand my business and the things that impact it on a daily basis?<\/li>\n<li>Have they ever successfully navigated a transaction in this industry in the past?<\/li>\n<\/ul>\n<p><strong>Advisory Style <\/strong><\/p>\n<ul>\n<li>How appropriate is their engagement structure for my needs?<\/li>\n<li>How fair is their fee structure?<\/li>\n<li>How much time should I anticipate spending with this group per week?<\/li>\n<li><\/li>\n<\/ul>\n<p><strong>Size \/ Turnover <\/strong><\/p>\n<ul>\n<li>Does the team have high turnover or limited resources that might affect the success of the transaction?<\/li>\n<\/ul>\n<p><strong>Current and Historic Transactions <\/strong><\/p>\n<ul>\n<li>What is the firm\u2019s bandwidth to dedicate time\/resources to my company, versus another client?<\/li>\n<li>How many transactions have they intermediated in the past and did those follow the proposed timeline?<\/li>\n<\/ul>\n<p><strong>ATTENDEE PROFILE <\/strong><\/p>\n<p><strong>Level of Seniority <\/strong><\/p>\n<ul>\n<li>Does the firm have a director-level member of the team to dedicate to my transaction?<\/li>\n<li>Will that person be the main point of contact moving forward?<\/li>\n<\/ul>\n<p><strong>Personal Experience<\/strong><\/p>\n<ul>\n<li>Is the investment banker sitting across from me personally responsible for successful transactions, or speaking on behalf of the firm?<\/li>\n<li>How well does he or she provide anecdotal information about experience?<\/li>\n<\/ul>\n<p><strong>Number of Attendees <\/strong><\/p>\n<ul>\n<li>How many people did they take out of the office to meet with me?<\/li>\n<\/ul>\n<p><strong>Competition \/ Market Leader?<\/strong><\/p>\n<ul>\n<li>Has this firm ever worked with a company I compete with?<\/li>\n<li>How well-regarded are they among the other investment banks in their geography or industry?<\/li>\n<\/ul>\n<p><strong>POST-MEETING <\/strong><\/p>\n<p><strong>Storytelling \/ Specificity <\/strong><\/p>\n<ul>\n<li>How well does the firm understand my company\u2019s story and both past and future plans?<\/li>\n<li>How confident do I feel that the firm is committed to our specific strategic initiatives? Individualization<\/li>\n<li>Did the bank specialize their outreach to me or address the executive team and me as a group?<\/li>\n<\/ul>\n<p><strong>Communication of Value-Add <\/strong><\/p>\n<ul>\n<li>How well did the firm or banker communicate the services and value that would be delivered as a result of our exclusive engagement<\/li>\n<\/ul>\n<p><strong>\u00a0Timeliness of Communications <\/strong><\/p>\n<ul>\n<li>How long after the meeting were next steps and expectations delivered back to me?<\/li>\n<\/ul>\n<p><strong>OTHER CONSIDERATIONS <\/strong><\/p>\n<p><strong>Tone <\/strong><\/p>\n<ul>\n<li>Did our two groups achieve peer-voice?<\/li>\n<li>Does their tone match mine during uncomfortable scenarios or questions?<\/li>\n<\/ul>\n<p><strong>Question Quality <\/strong><\/p>\n<ul>\n<li>How strong were the questions they asked me?<\/li>\n<\/ul>\n<p><strong>\u00a0Response Quality <\/strong><\/p>\n<ul>\n<li>How well did they answer the questions I asked?<\/li>\n<\/ul>\n<p><strong>Meeting Duration <\/strong><\/p>\n<ul>\n<li>Was the firm respectful of my time and bandwidth?<\/li>\n<li>Were there inefficiencies before or during the meeting that would potentially be an annoyance or deterrence in the future?<\/li>\n<\/ul>\n<p><em>Portions of this blog were taken from Axial Forum<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Selling a business Selling a business is a long and complex process. You may be ready to sell this year or just curious into what it will take to sell \u2013 this series will help. The business sale process can be broken down into core stages \u2013 from who you need to hire, to what [&hellip;]<\/p>\n","protected":false},"author":91,"featured_media":11650,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"footnotes":""},"categories":[83,2],"tags":[219,26,27],"class_list":["post-1570","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mergers-and-acquisitions","category-selling-a-business","tag-mabroker-scorecard","tag-selling-a-business","tag-sunbelt-business-brokers"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>M&amp;A\/Broker Scorecard<\/title>\n<meta name=\"description\" content=\"There is no perfect formula for choosing an M&amp;A Advisor. 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